Facebook Image Optimization: Sizes for Posts, Ads, and Cover Photos
Featured Image
Facebook Image Optimization: Sizes for Posts, Ads, and Cover Photos
Facebook requires specific image dimensions for optimal display and engagement.
Feed Post Images
- **Single Photo**: 1200x628px (1.91:1 ratio) - **Album**: 1200x1200px (1:1 square) - **Video Thumbnail**: 1200x628px
Cover Photo
- **Page Cover**: 820x312px (2.62:1 ratio) - **Profile Cover**: 1200x400px (3:1 ratio) - **Max file size**: 4MB
Facebook Ads
- **Feed Ads (Desktop)**: 1200x628px - **Feed Ads (Mobile)**: 600x600px (1:1 square) - **Story Ads**: 1080x1920px (9:16 vertical)
Marketplace Images
- **Product Photos**: 1200x1200px minimum (1:1 square) - **Multiple angles**: Recommended for better engagement - **File size**: Under 4MB each
Optimization Best Practices
1. Use exact dimensions for each element 2. Optimize file size before uploading 3. Test across mobile and desktop 4. Keep text minimal in feed images 5. Monitor performance metrics